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Jan 4 2013

It’s The Small Things That Make a Big Difference

It has been almost a month since the Sandy Hook Elementary School shooting. The school, the town of Newton, CT and the nation is still recovering from the devastation and heartbreak.

When any tragedy happens it’s sad, but this one we felt very close to our hearts given that it happened at a elementary school. For us at Crucial Vacuum, it was a difficult day but our business had to carry on. While we were picking and packing orders and doing what we do to WOW our customers, we came across an order for Pam, a resident of Newtown, CT. Abdul, our warehouse manager said “I would like to write Pam a caring message regarding what happened in her town.” I liked the way Abdul was thinking and gave him the OK to do it!

Abdul wrote Pam the following:

“Our prayers and thoughts go out to you guys” All of the warehouse employees signed it and off the 25-pack of Crucial Vacuum Miele Vacuum Cleaner bags went.

Then yesterday, we received an email from Pam. She wrote:

Thank-You-Letter-Crucial-Vacuum

This is why we strive to make our customers happy. It’s the small things that make a big difference.

Again, our hearts go out to those still struggling through the aftermath —may all beings be free from suffering

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